brand (223)

Left: Ann Taylor Employee; Right: Ann Taylor Professional Model (Photos via Mashable)


Unless you’ve lived under a rock for the past… forever, you’re aware that a majority of models tend to be skinny… frightfully skinny. And we get it: The unhealthy look shows off the garment’s construction because, hm, what doesn’t look great on something,or someone, hanger-thin? But, individuals and groups in the public eye (like Dove’s Campaign for Real Beauty or Mark Fast’s size 12 and 14 models at London Fash

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by Ralinda Harvey

While leaders of successful companies and brands often have very different working styles and personalities, they do have one thing in common:

They involve themselves in every aspect of their company and/or brand.

At a very successful company I used to work for, which I’ll refer to as Andi James, the owner, Andi, would always go to trade shows with the sales reps. This may have seemed a little annoying to some of the sales reps, but he wasn’t trying to micro-manage or schmooze wit

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Air Jordan Motorsports and Six Rings release dateThey finally decided on the release of the Air Jordan Motorsports VI and Six Rings. We really went nuts seeing these pair and want to get our hands on it the minute they announced it. The Jordan brand really prepared for this pair and their racing team. They also released that they will be expanding the use of these kicks from steering through multi-G-Force corners to a more streetwise approach. The Air Jordan Motorsports VI will be released on Fe
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What's in a name? Branding, history...a lawsuit?

Every designer with the dream of starting her own brand has dreamed of the day she sees her name on a runway, in lights, or on a monogrammed handbag.As fun and rewarding as this can be, its not all flashing lights-sometimes it’s a pounding gavel. Read on and avoid a costly mistake.http://theglammie.wordpress.com/
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Recession is forcing consumers to rethink how and where they shop – FashionStarDome transforms shopping experience into a one stop shopping solution for designer clothing.Even during the recession, fashion passionate consumers want to have top-notch style but shopping for designer clothing can burn a whole in your wallet. This is where online shopping is becoming more and more popular. Consumers are able to track how much they spend as they go, not to mention the savings made in fuel. By shoppin
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Are you using Google Alerts to monitor what people are saying about your brand?Alerts allow you to actively monitor press coverage your company is receiving – positive and negative. Press doesn’t just come in the form of magazines and newspapers anymore. Bloggers, community forums and social networks contribute - things online consumers use on daily basis – toward negative and positive perception of your product/brand. Alerts are an easy and FREE way to monitor what the blogosphere is saying abo
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Are the best things in life really free?

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Free” devalues brand equity and permanently damages perception.Chris Anderson’s “Free” has made Malcolm Galdwell balk and the creative geniuses of 37 Signals publicly state that the model of “FREE” is the greatest shame of the digital age. Apparently, publicists and public relations agencies are embracing the model by discounting service rates and adding in uncompensated hours to retain or win new client accounts.“When you give away your expertise (other than pro-bono work), you devalue it in yo
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Beer cooling bowl

Ufo - beer cooling bowlCompetition entry for It's Aperitivo time competition organized by designboom in collaboration with Peroni Nastro azzurro and Alessi .Beer cooling bowl in shape of flying saucer.Eccentric design ideas by Peter Jakubik.
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Plastic lighting case with technical lamp designed by Peter Jakubik.

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New Contest!

Hey PeepsIt's been a week or so since my last blog post, been pretty busy. For those that have been following the Brand on twitter and facebook heard me talk the current endorsement I have been working on with one of the top groups from ABDC (America's Best Dance Crew) and if you haven't, now you know. I'm pretty excited, it's a big deal for the brand and all the fans that support SKILLA.So to kickoff this adventure, there will be a contest on who can be the first two to guess which dance crew f
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FASHION CONSULTING NETWORK

FASHION CONSULTING NETWORK

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WEB. http://www.facebook.com/fashion.consulting.network

A platform for Business Owners, Brand Managers, Marketing managers, Fashion Addict, Coolhunters, Fashion & Image consultants, Beauty consultants, Luxury & Fashion Editors, Designers, Magazines, Events planners, Personal Shoppers, Visual, Retail / Store Managers, Models agency, Publishers, Photographers, Trends analysts, Fashion retails, Jewelry stores, CEOs, Retail Directors, e-Retail Managers, ... Fashion Consult

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Giving Birth to a Brand

d6e9f61d.jpgLike many first-time parents, my husband and I had no idea what we were signing up for, when we decided to create our own children's clothing label. He had grown an online watch business, from startup to profitability, in less than a year. "Piece of cake," we thought.

But building a new brand from scratch is a whole different ballgame. Like giving birth to a child, it is a long process, during which there are times when it seems nothing is happening and nothing ever will!

There are the months of w
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Well known Luxury Fashion Consultant, I also provide Image consulting & Personal Shopper services.

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I advise and help you find your own style according to your personality. Shopping for you or/and be your advisor companion for shopping. But I also update the clients about latest fashion trends, shopping for the client by taking him/her shopping in all relevant areas such; accessories, clothes, and gifts. I also provide fashion style and image consulting, wardrobe audit, and I am specialized in lux

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BEEINGE

BEEINGE (pronounces be ange) appoint the Parisian fashion designer Schaïly Vanderlhon and her "frensh touch" who knew how to give some sweetness to the male elegance of the spring-summer collection 2008/09 correspond at a clientele distinguished from 25-45 years marked with success, at the summit of the temporal fashion. It is clear that of this meeting in emanated a tendency of sharpness, purity of style on a tone refined made in France having for slogan " the luxury in the pure state ".In spit
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