branding (55)


The present day makeup industry is incredibly dense and competitive. So, it shouldn’t really be a surprise that establishing a strong and easily recognizable brand presence is crucial for success. Since an image is known to convey a thousand words, one of the best ways to see this challenge through is to consider invest in an experienced photography service.

By choosing the right professional shooter for your makeup brand, you can unlock a multitude of benefits that can elevate your brand, attrac

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Before you can start a fashion business, it’s important that you think about the business of fashion. Running a business is more than simply having knowledge of the industry you’re in. You need to dedicate hard work and business ethics to ensure it’s run correctly and everything is in order. 

In particular, the design aspect of your brand needs to be up to scratch - it needs to have an engaging logo, a website, utilise social media and even more. Here are design priorities to consider when develo

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Branding Solution For Outdoor Sportswear

Nowadays, more and more people are addicted to outdoor sports. And the need for sportswear is increasing rapidly. How to make your outdoor sportswear separated from other brands and catch the attention of customers? You need to elevate your brand through innovative graphic embellishments, as well as brand identification and authentication solutions.
Utilizing the latest printing technology and rich experience in apparel labeling, Sinicline can provide great branding solution for clothing lines to
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Rising package trend to watch: Smart package

With the development of packaging technology, people's demand for packaging is higher and higher. "Smart packaging" is such a package trend that is getting hotter and hotter!  Interactivity between the package and the consumer is the next avenue to build the romance between your brands and your customers. In this post, we would talk about the trending smart package.

New report suggests that printed electronics are the enabling technology that will propel a rapid growth in smart and intelligent

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Celebrity Branding

Celebrity branding is a method of advertising which uses the services of a celebrity to promote a product or service with the help of their fame and status in the society. This method has several approaches; it can involve a celebrity simply appearing in a commercial and the celebrity can be signed for attending events for promotion. Another method is to start a product line using their name as a brand. Perfume and garments are the largest product lines involving such a promotion. All the top ac

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Summertime, and the living is easy - especially when you can brand all your summer gear in one location.

We can decorate any item using these colorful custom labels, patches and emblems made from soft, flexible PVC rubber that are die molded into any shape you desire. We offer on-site decoration or we can ship to you. More durable than embroidery and more eye catching than silkscreen. If you have something that needs branding and have no idea how to get a logo on it - send it to us and we will ta

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Jomsy Inc looking for aspiring designers...

We coach emerging designers to make their dreams a reality and create their line with success. At JOMSY INC., we help young designers and we will work with your budget. We make patterns, samples, and production.  We are located in Fashion District Los Angeles.   We invented the “Fitting by Skype”.  Fitting by Skype requires only 1 live model and 1 model form.  We work with new designers locally and all over the world from France to New York City.

A client of ours that we are currently working wi
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Unfathomable Influence ....

"How does aLine Media stand out from other PR agencies/showrooms?" one might speculate. And for that question there is a simple answer: "HAULER!"

How does access to top fashion bloggers in the industry sound? These ladies have a following that can catapult any brand/collection into the closets of fashionistas every where. If fashion was a wrestling match, these ladies would hold the heavyweight championship title.


aLine media is an aggressive full service public relations agency located in Hollywo

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Brand yourself




When most people think of brand recognition or brand loyalty, they think of large  companies. Brands  are not exclusve to large comapnies ; brands can make smaller business  stand out and be  very successful especially when in competitive / fickle  industry , like the  fashion industry.


developing and managing a brand is hard work , and you must focus on knowing what your customers want and how you can give it to them. Being consistent in your services/ products offered and any other type of

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Hey Everyone!! is running a contest and it is being hosted on the Makobi Scribe blog. 

The prize for the giveaway is 150 labels at a $165 value.  You can go over to to grab the link to the contest.  All you need to do is follow the rules that Makobi Scribe has posted to get in your entries.


Thank you,


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After the overwhelming success of The Emerging Trends 2010, the 4th Annual Boston Fashion Week Celebration Party, and 2 years of sold out NYE parties, The SYNERGY Events continues to bring you another event you can't afford to miss.

The SYNERGY Events cordially invites you to Timeless: A BOND Evening - Boston's most exclusive New Years Eve 2011 Gala.

For the vogue and refined, this celebration will immerse you in "Old Hollywood", with red carpet, fashion presentation, sign

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A friend of the site just sent thiswonderful little pic to us during a recent trip to her local bodega. We
spent at least 10 minutes trying to come up with something sufficiently pithy, sharp, and Post-Structuralist to fully explain the absurdity of this magical, wonderful collision of fashion
branding and anti-bacterial toiletries
, but failed. Instead we’ll just republish her appended comment: “Just found the only hand sanitizer that leaves you feeling dirtier than when it found you.” Really, wit
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How Luxury Brands Can Use Social Media


How Should Luxury Brands Engage in Social Media?This past week, Women’s Wear Daily released an extensive recap of the WWD Luxury Forum. The consensus among luxury professionals is that luxury brands and retailers need to build solid marketing foundations online and those foundations (based off of social media) should focus on building communities and keeping audiences engaged.Ogilvy Digital 360’s Rohit Bhargava and Forrester Research Analyst Jeremiah Owyang recently compiled better practice reco
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Valentino Documentary

Ellis M. Goodman, author of Bear Any Burden, has written a powerful, insightful review of the recently release documentary on Valentino. I thought I’d share it on the blog. The documentary is a must see.For 45 years, Valentino created fantastic Haute Couture gowns for the most glamorous and famous women in the world. He tells us that his fascination with the 1930’s and 40’s American screen goddesses inspired him to create beautifully designed hand-stitched gowns, using the most luxurious materia
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10 Steps to Build a Social Brand

On May 4th, The Footwear News section of conducted multiple, in-depth interviews with CEO, Tony Hsieh and CFO, Alfred Lin. After visiting Zappos in October last fall, I fell in love with them. Their brand, their customer philosophy and the humility that they conduct their business is amazing. Zappos receives tons of press and coverage on their business (a $1.2 billion dollar company after just 9 years).The interviews with Zappos on Apparel, Zappos Facts and Marketing support t
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Denim Design with Allison Song Izu

Allison Song Izu is redefining the meaning of petite with her premium denim collection. While some girls may be vertically challenged, they can still be fashionably advantaged. I caught up with Allison during LA Market Week and discussed the inspiration and necessity of her denim line. Allison gave me an informative lesson on premium denim quality and why premium is worth the price. She also discussed the difference between premium Japanese, Italian and American denims. Marketing Premium DenimAlli
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