Fashion Blogs

From a beauty company, how did you evolve into fashion?

We sort of really felt we were missing the details around the full picture. For us it’s all about having the full story of a woman and cosmetics that we created together with fashion, completes the story.

As a brand how do you distinguish yourself from your sister brands, such as H&M. When you’re creating the identity for the brand how do you separate yourself ?

We have quite a lot of standalone brands underneath that and the aim is to create

BOOK YOUR STAND NOW WITH OUR LUXURY COUTURE SHOW SAUDI ARABIA

Being the first and largest International Luxury Ramadan Couture show will be held in Riyadh Saudi Arabia . Ramadan is that period of the year when Saudi customers spend millions dollars on traditional designer’s collections than any other month during the entire year.

This Luxury Ramadan show will be launch couture collections for Ramadan & Eid occasions. As a pioneer in the fashion Saudi industry Luxury Arab Events Management goes

From a beauty company, how did you evolve into fashion?

We sort of really felt we were missing the details around the full picture. For us it’s all about having the full story of a woman and cosmetics that we created together with fashion, completes the story.

As a brand how do you distinguish yourself from your sister brands, such as H&M. When you’re creating the identity for the brand how do you separate yourself ?

We have quite a lot of standalone brands underneath that and the aim is to create

BOOK YOUR STAND NOW WITH OUR LUXURY COUTURE SHOW SAUDI ARABIA

Being the first and largest International Luxury Ramadan Couture show will be held in Riyadh Saudi Arabia . Ramadan is that period of the year when Saudi customers spend millions dollars on traditional designer’s collections than any other month during the entire year.

This Luxury Ramadan show will be launch couture collections for Ramadan & Eid occasions. As a pioneer in the fashion Saudi industry Luxury Arab Events Management goes