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If statistics be trusted, most of you out there have a mobile device with an Internet browser. Fun, right? So, for retailers, it makes sense to use our iPhone or Crackberry addictions as a way to drive online traffic and sales right? Well, according to study in WWD, although most brands have jumped on the e-commerce bandwagon, many fashion retailers are slow to launch mobile-commerce (or “m-commerce”) strategies. Nearly two-thirds of those in the study are either in t
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