"I like you so much better when you're naked"

That's So New YorkIt's very rare that I use video as a way displaying an entire collection or campaign, yet when it comes to Blood Is The New Black and there creative aesthetic, it would nothing but a shame to waste a admirable look book video and throw images in its place. The Blood Is The New Black Fall 2011 video presents us with just a handful of the prints which Blood Is The New Black will be stocking over the course of the next two to three months. As always with BITNB, the video is extremely youthful and carefree, yet I would assume that the wild college attendees and party-goers are the demographic which BITNB targets when choosing which pieces they will be stocking from season to season. A road trip, plenty of alcohol and a whole load of nudity; that pretty much summarizes your stereotypical rebel-youth Summer vacation, right? 

(Note: this video has been deemed not suitable for the workplace and contains various forms of nudity; therefore please do consider your age and location before viewing). 



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