Lakmé Fashion Week (LFW), India’s premier fashion trade event and pioneer platform inpromoting business of fashion announced 74 designers and 12 sponsorsfor LFW Winter / Festive 2010 at Grand Hyatt, Mumbai. Last season, LFWmoved towards customizing the fashion week platform to the Indianmarket and introduced ‘Resort’.
This season the platform continues in this vein by providing an opportunity to showcase Winter/Festive collections.
With Winter/Festive 2010, Lakmé Fashion Week further continues the strategicshift and increases its focus on the current season requirements,promoting businessof fashion in the country. As fashion trade and the customer base isveritably growing big in India, this season promises to showcaseexuberant trends specially catering to the discerning festive buyer,while addressing the fashion requirements of the fraternity.
Sharing his views, N Rajaram, Vice President - Lakmé said, “As a contemporarybeauty expert, Lakmé understands the sensibilities of the Indian woman.The brand continuously innovates to create products that are unique, bycombining international cosmetic technology with an in-depthunderstanding of the consumer.
Read More about Strong line up with mix of eminent & new designers at LFW @ Fibre2fashion.com