Changing times require updated measures! When it comes to stylists approach to building consumer value and drumming up business many are looking beyond the traditions of the past.As many of us know, sometimes it takes challenges in life to push us to think more creatively and to have the courage to follow through with new, innovative approaches. This economic condition seems exactly what stylists needed to tap into their inner entrepreneur!No longer waiting for work to come to them, many have turned to building their own brands! Think the Rachel Zoe Project. Read on to see how stylists are using the power of social media and innovative approaches.

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