Dear Alex & Chloe, Again ...

That's So New York - I appreciate the fact that it must seem that I ramble on about Alex & Chloe at every given chance, and I won't deny that the majority of the time, that is indeed the case, yet when you receive the Alex & Chloe newsletter and are constantly being reminded that in two or three weeks there is going to be a new designer hitting the store, followed by a handful more the week after, the level of excitement doesn't exactly stay on the low. In the past week or so, there has been two new arrivals on Alex & Chloe and I have to say that these are in fact two arrivals which I have been awaiting for more than a fair amount of time. Horace and the slightly oddly named label, Deth Killers have hit the Alex & Chloe store; I have to say that a bucketful of the garments are a little odd and perhaps not all my taste, yet they also do still have a link to Alex & Chloe meaning that it would have been a sin to not ramble on about both labels via this blog post. 

Firstly I will cover Horace; a label which I've only recently came to know, yet have been drawn too rather rapidly. The label itself was first founded by a group of friends who are also fashion, textile and illustration designers; them friends being Adam Entwisle, Emma Hales and Philip Grisewood. The label was founded back in 2002 and uses a range of geometric-type monochromatic techniques and falls under the progressive category after presenting a number of designs which some may think "who on earth would wear that?" in regards to, whilst others may battle one another in an attempt to grab the very last piece off of the shelf in a number of internationally based stores, including the likes of Seven, Bonnie + Clyde'sButterflySoulFire and Behave. The pieces which have recently hit the Alex & Chloe store include a range of knitwear garments which are most suitably fitting to the Fall/Winter period, yet again follow the basic monochromatic aesthetic of the label, accompanied by multiple geometric/printed garments which again present the aesthetic of the label, yet follow the same concept as the earlier pieces (in terms of print/shape,) as followed ... 

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Horace Triangle Grid T-Shirt - Black/Green (Retail Price: $110.00)

 

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