Intuit's Mobile Wallet Technology

o2-nfc-phone.jpgAccording to the Market Intelligence Center, the number of global mobile phone subscribers is expected to grow to approximately 3.3 billion users by 2010. As more and more retailers develop m-commerce sites (mobile versions of their websites optimized for smart phone), the concept of “mobile wallets” is starting to spread. With a mobile wallet, consumers can pay for everything from morning coffee to retail purchases via their mobile handsets.Intuit is applying the mobile payments to the collection side of the e-commerce equation with the hope of allowing smart phones to process payments as if they were credit card terminals. Intuit’s GoPayment app gives a retailer (and up to 50 sales representatives’ mobile devices) access to portable credit card processing terminals. GoPayment is also available via the web.GoPayment costs $19.95 a month and requires a one-time merchant account setup fee of $59.95. Transaction pricing ranges from 1.64 to 3.54 percent with no long-term contracts.Find out more about upcoming retail innovations at FashionablyMarketing.Me.

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