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Wide-format printers by definition are a category of printers that print documents larger than the common A4 sheet. They can print precise and crystal clear images in just a few minutes. Wide-format digital printing has progressed quickly in the past 15 years and Canon was one of the pioneers of inkjet technology. Wide-format printers produce products such as posters, banners, trade show graphics, murals, signages, wallpapers, and any other large signage or document.

While these printers were costly, to begin with, in 2020, the wide format printer technology evolved significantly, increasing its accessibility and affordability for companies that required that kind of printing. There are many advantages of wide-format printers:

Faster Turnaround Times

A wide format printer allows you to print whatever you like, whenever you like, in a matter of minutes or even a few seconds depending on how complex the job is. When you have to rely on an outside vendor for your wide format printing the time taken to deliver the job is not in your control. If your business requires short turnaround times and a significant amount of wide format printing, investing in a wide format printer makes sense. You will have control and flexibility over your requirements.

Unmatched print quality

Be it a multifunction colour printer or portable photo printer, Indian offices will definitely meet their basic requirement of good quality prints. But nothing comes close to a wide-format printer in terms of size and quality. The documents and graphics produced by large format printers are second to none when it comes to print quality. They showcase precise details using an attractive display.

This is imager runner advance not wide/large format printer

Affordability - in the long run

Companies that have large-format requirements only a few times a year end up paying a premium when they outsource the printing job to an external party. If you’re focused on the long run, wide format printers can prove beneficial for you, which is why it is economically viable to invest in one. In the long run, the savings outweigh the investment.

Versatility
Large format printing can be leveraged on all sorts of marketing materials. Whether it’s a banner, poster, sticker, or decals, large format printing is the best fit for these. If you’re a business looking for excellent marketing tools, large format printing allows you to think creatively and put these materials to use in fresh, innovative, and new ways.

Depending on your business objectives and print requirements, investing in wide format printers is absolutely worth it.

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