What is private labeling?
Private labeling is basically a rebranding process when you put your own labels onto the clothing. Many retailers use multiple fashion sourcing strategies to stock their boutique inventory. Hence, private labeling becomes an important step in building a distinguished brand of one’s own.
The re-branding could be something as simple as packaging in a specific bag, a hang tag or a special thank you card, which are associated with your own logo, name and/or any contact details like social media.
Enhance Brand Recognition
Why are custom labels important?
The tiniest detail is going to take your business up another level. Private labeling offers a more professional look. You want to leave a lasting impression on your customers. When your customers open their package. You want them to remember that this is the brand that I purchased these items from.
Private labels and hang tags are not simply for brand information purposes. Custom hang tags also add value to your clothing by strongly identifying your brand and products on display in a sophisticated and professional way. It improves the brand recognition and helps people associate your clothing directly to your brand, set you apart from your competitors. You can increase your retail profit margins and build brand loyalty of your customers.
You will also have some sort of return policy with your customers. If your customers want to get an exchange or return, the item needs to have its original hang tag attached.
Why choose FondMart?
Doing private labeling by yourself is not easy. Luckily, we can help!
FondMart is a wholesale & dropshipping marketplace with a large selection of wholesalers and merchandise available. When you buy clothing from us, we also offer the entire private labeling solution with a reasonable price. Our one-stop service makes private labeling easy and brings great benefits especially to those who do dropshipping.
FondMart is online platform connecting buyers and sellers in the fashion industry
- Free Sew-on and Other Services
When you order labels, tags or other items from us, we will remove the manufacturer’s tag, sew on your private label, carefully check for stitches and attach your hang tags for free. We also cover further finishing services including folding and bagging to keep the garments clean and organized.
Most people choose to change the labels by themselves to save money. We don’t recommend you to sit there and stitch your labels. It is extremely time-consuming, especially when you are a solopreneur and you are just starting out. Your time is too important to be wasted in sewing labels. You need to be productive and invest your valuable time in marketing and customer service.
More importantly, you could potentially damage your product if you don’t know how to properly use a sewing machine. You do not want to damage your products that you invested inventory budget into.
If you outsource a local label manufacturer on the market. Usually, most manufacturers need 2 weeks to just make you a sample. However, our whole manufacturing process will only take up to 7- 9 business days. We start the label replacement process once your labels are finished.
How it works?
Doing private labeling is very simple with FondMart. All you need to do is to send us your artwork and place an order on our website. We will do the rest for you! Please refer to the following chart to find out more details about our private labeling process.
- NOTICE:
- To use our private labeling service, you will have to purchase clothing from us first.
FAQ
1. Does FondMart accept custom label orders without artwork?
Yes. We can help you produce an artwork. However, we don’t provide logo design service which means customers are required to have a ready logo for any order or inquiry. Please contact info@fondmart.com for more information.
2. Do you offer other custom items?
Yes. You can customize woven labels, hang tags, plastic packaging bags(crystal zipper bags or flap seal bags), shipping bags and thank you cards on FondMart.com.
3. What is the Minimum Order Quantity(MOQ)?
We require a minimum 1000 pieces for most items. However, we only require 500 for thank you cards.
4. How to place an order for private labeling?
Go to My account > Label customization > click “start to customize my label”, choose items you want, type in brand name and size information, upload your artwork and confirm your order. We recommend you to contact your personal sales manager first before you place an order.
5. What is the standard production time for custom labels?
For quantity below 10,000 pcs, it takes about 7-9 business days for production.
6. What size of label do you offer?
Normally, we would recommend a size that fits your design and your product. You can also customize other sizes you want by contacting your personal sales manager for further requests. Please kindly refer to the following chart for standard sizes.
| Woven Label | 3cm*6cm |
| Hang Tag | 4cm*9cm |
| Plastic Packaging Bag | 55cm*40cm |
| Shipping Bag | 60cm*40cm |
| Thank You Card | 8cm*12cm |
7. In which file formats can I submit my artwork?
We prefer jpg, jpeg, pdf, png or any vector format. If you have a raster file (eg. a JPG), we recommend a minimum resolution of 300 dpi (300 pixels per inch).
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