Mastering Social Media for fashion brands can take many months or sometime even years. But there are many short-cuts you can take to use fashion social media successfully.
Before diving into social media marketing for your fashion brand we advise that you get a birds eye view of what it is that you want to accomplish with social media for your fashion brand. Is your main goal PR and brand awareness? or are you only focused on trying to sell your products?
Planing your social media strategy by knowing what social media platforms will be focusing on is the first step you will need to take to get stared successfully in Fashions social media for your fashion brand.
Out of experience many fashion brands get overwhelmed with all the different social media platforms out there.
focusing on 3-4 will get you a lot better results. We highly recommend you at least use Facebook and Polyvore to get started. Combining these 2 social media platforms will already bring you enormous success, if you also know how to advertise your Polyvore sets through Facebook.
Polyvore is a global community with over 17 million monthly visitors specific to the fashion industry. All activity at Polyvore is based around so called “sets”, or visual layouts, that can be custom designed to fit your brand. A set is the perfect marketing tool that blends art and creativity with brand awareness in a virtual world of social commerce. It can even be posted to a variety of blogs, “pinned” on Pinterest and linked to popular social media sites such as Facebook.
We work with professional Polyvore SET designers to create custom templets and SETS
and actively share these SETs with the Polyvore community to increase your following. Additionally we will also share these sets with social media sites like Facebook Pinterest Tumblr and Instagram to increase engagement and brand awareness...
For more information visit our Fashion social media blog here .