In what the trio has dubbed a “social fashion collaboration,” Rowley, Dessy and Lovely Bride are participating in a joint Foursquare campaign to launch the new Cynthia Rowley bridal collection.
On Thursday, June 3rd, 2010, Cynthia Rowley will host an in-store event at her shop located at 376 N. Bleeker Street in Mahattan. Rowley herself will be making an in-store appearance to launch the collection.
Foursquare users who check in between 6 – 8pm will receive a gift that any bride, or bridesmaid to be, would want. One lucky participant will unlock an amazing package put together by Dessy, Cynthia Rowley and Lovely Bride.
But the campaign doesn’t end here, the incentives from the event will carry over from the Cynthia Rowley store to the Lovely Bride shop for one week (June 4th to June 10th). Want to know what it is? You’ll just have to check-in to Lovely Bride the next day! It’s okay, it’s only two blocks away.
Foursquare users who check in between 6-8pm on June 3rd at the Cynthia Rowley store will receive a FREE gift! One lucky participant will unlock an amazing package put together by the three venues. But, the Foursquare fun doesn’t end there. Incentives will carry over from the Cynthia Rowley store to Lovely Bride for one week (June 4th to June 10th). What will you have a chance to win? You’ll have to check in at Lovely Bride the next day to find out!
To RSVP to the event: email: PRDept@CynthiaRowley.com
To read the full article, go to FashionablyMarketing.Me.
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