The skull trend is not a new trend. Skull, skeleton and other memento mori jewelry have been around for at least 500 years, way before we started plastering images of skeletons and skull head images, some mixed with crossbones, all over our clothes, shoes and accessories. The original intent was to remind the wearer of his or her mortality and the need to live virtuously. Momento Mori literally translates to "Remember your Mortality". Skulls are also used in rituals and ceremonies as a symbol of spiritual rebirth, awareness, and awakening. Many who covet the skull trend use it as a reminder to seize the day, realizing how wonderful and precious life is. Skeletons and skulls are also used as a way to remind a person to live their lives to the fullest. And some people just view the skull trend as a cool trend.