Pierre Balmain Dress, 1954.

Pierre Alexandre Claudius Balmain (French pronunciation: [pjɛʁ balmɛ̃], b. Saint-Jean-de-Maurienne, Savoie, 18 May 1914 – Paris, France, 29 June 1982) was a French fashion designer and founder of leading post-war fashion house Balmain. Known for sophistication and elegance, he described the art of dressmaking as: "the architecture of movement."The fashion house of Balmain opened in 1945. Initially it showcased long bell-shaped skirts with small waists – a post-war style that was popularised in 1947 as Dior's New Look. The first collection was showcased in Vogue in the November issue and the reviewer's reaction was that Balmain delivered: "beautiful clothes that you really want to wear". A positive write-up in the magazine from Balmain's friend Gertrude Stein helped to seal the designer's success – early celebrity fans included the Duchess of Windsor who ordered from the collection.Balmain was active in promoting himself internationally from the early days – touring Australia in 1947 and designing a line to be produced in the country. He expanded operations to the United States in 1951, selling ready-to-wear clothes that earned him a prestigious Neiman Marcus Fashion Award in 1955. He was, by this stage, designing clothes worn by stars such as Marlene Dietrich and Katharine Hepburn.Such was Balmain's reputation that he was chosen to design the wardrobe of Queen Sirikit of Thailand during her 1960 tour of the United States. In 1968, he created outfits for the 1968 Winter Olympics in Grenoble and he also designed outfits for both TWA and Malaysia–Singapore Airlines' (later Singapore Airlines) cabin crew in the 1960's and '70s. Air France's first female pilot in 1975 wore a uniform by BalmainHis companion was the Danish designer Erik Mortensen, who worked as a designer at Balmain from 1948 until 1991. Margit Brandt worked as a young designer with Pierre Balmain in the early 1960's. Balmain also spotted the talent of Karl Lagerfeld, hiring him in 1954 after judging a fashion competition that the young Austrian designer won.Via: http://en.wikipedia.org/wiki/Pierre_Balmain

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Pierre Balmain Dress, 1954.

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