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Armani

Posted by Pockets.co.uk on June 20, 2011 at 6:49am

In the early 80s Giorgio Armani S.p.A. established an important licence agreement with L'Oreal (formerly H.Rubinstein) for fragrances and also launched the Emporio Armani and Armani Jeans collections. In the same period Giorgio Armani S.p.A. opened the first Emporio Armani store (Milan) followed the next year with the opening of the first Giorgio Armani boutique (Milan). The company also began to strengthen its commercial and marketing divisions, while building the values of its brands and the philosophy of management, which continue to be fundamental to the success of the business today.

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