Tradition Turned Into Fashion

Indian fashion trends are blessed with rich and vibrant traditional crafts. Pieces of clothing are very different from the proportions of the people wearing them. It is only with various arts and crafts – a combination mixed with aesthetics – that they manage to look beautiful and flattering.

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Patola

The Patola silk sarees are the best kinds of hand-weaving silk saree of India. They are very popular, and also called the ‘Queen of silk sari’. Patola sarees are not limited to women in India, but they have also become a style statement and everyone's favorite design around the world.

Bandhani

Speckled with tiny square dots, dyed with bright colors, dramatic Bandhani, is also known as ‘tie and dye’ of India. Bandhani is considered a symbol of the girl, love and marital bliss. It is very popular among college girls.

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Zari

Zari or embroidery shaped with metal threads is a class by itself. Traditionally, gold and silver were melted and beaten to create threads that were used for embroidery and weaving. Zari, popularly known as Zardosi was an important part of good omen and the wedding ceremonies. Furthermore, pure Zari silk Indian sarees are the ones of the most sought sarees by fashionable Indian women.

Mirror work

One of the most attractive pieces of Indian embroidery is embroidery mirrors. It is also known as a ‘working shisha’. Mirror work is the most important craft of Indian clothing. This is one of their favorite embroidery work and also the most demanding when it comes to sales and popularity. Mirrors not only beautify the clothes but also give an authentic look to any piece.

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Fashion revolution

There is a growing demand for more variety of clothing in India. The modernization didn’t only change the attitude of Indian people, but their taste in clothing as well. There are more professional and active women and this new kind of woman feels at ease with both the western dress and ethnic Indian clothing.

The mix of the two is the most popular option. The establishing of several major institutes for fashion have allowed young Indian designers to give free rein to their creativity by creating clothing and textiles with different patterns.

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Inspiration is everywhere

Fashion in India has developed through great specialization. However, the Indian designers love to match the traditional with Western style. The motifs, themes and embroideries are mastered by craftsmen throughout India.

Fabrics and traditional styles are best suited to the country’s weather conditions and there is nothing to stop the mix of folklore and modern trends. Indian designers are not strangers to traditional clothing of other countries and they often use clothes like Sherwanis, Chinese hand coats, Nehru jackets, shawls and kurtas as their inspiration.

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Fashion is an important part of Indian lifestyle

Indian media have much fostered this development of fashion. Indian television channels regularly broadcast programs about fashion and some magazines are devoted exclusively to the events related to fashion. The emergence of large foreign brands has not dethroned Indian traditional style, though. What’s more, it only advanced it.

Fashion will always be present in India. It erased the distinctions between dress codes, but there is still a long way to go. Indian designers are aware that the world belongs to them but that they still have so much to discover.

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