responsibility (4)

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(Image source: Pixabay.com)

 

Social responsibility is a big thing in fashion today. And with an ever-growing demand for ethical design and sustainable production, brands needs to consider different ways of engaging their target audience. This often means using a combination of channels and working on brand collaborations that can benefit all parties.

Collaborative collections and co-promotion can help everyday fashion brands connect with the hard-to-reach ethical shopper.

How Collaborations Can Wor

Read more…

American Retailers Take Sustainable Steps, Part 1

Kohl’s released their first corporate sustainability report last week. As we were reviewing the press release, we began to wonder what the other major American department stores are doing to amend their wasteful ways. After looking at the top six retailers, there are some who are taking real steps towards building sustainability into their operations and others who haven’t even begun the process.

In part one, we’ll look at Kohl’s, JCPenny and Macy’s. Let’s see where these three retailers stand…

ko

Read more…

0c63nffh2z3SyLrNmB_Lp0prRF00eK-6Tfq6eUldbv3tpGWxp_K8DQhqVOn0gjKuHlGMw9WYbFlZ3GAjzMxelA_9I32SSobUlYMhDfnL5Q1my863PvZnkrnFfugigsLJvJx62osk

(Image source: Pixabay.com)

 

Social responsibility is a big thing in fashion today. And with an ever-growing demand for ethical design and sustainable production, brands needs to consider different ways of engaging their target audience. This often means using a combination of channels and working on brand collaborations that can benefit all parties.

Collaborative collections and co-promotion can help everyday fashion brands connect with the hard-to-reach ethical shopper.

How Collaborations Can Wor

Read more…

American Retailers Take Sustainable Steps, Part 1

Kohl’s released their first corporate sustainability report last week. As we were reviewing the press release, we began to wonder what the other major American department stores are doing to amend their wasteful ways. After looking at the top six retailers, there are some who are taking real steps towards building sustainability into their operations and others who haven’t even begun the process.

In part one, we’ll look at Kohl’s, JCPenny and Macy’s. Let’s see where these three retailers stand…

ko

Read more…

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