A Fresh Perspective on London Life and Fashion
by Londener and Style Guru Karena Sedgwick
‘My New Best Friends’ is a fashion website dedicated to covering the ‘now’ in the fashion industry, and updating London fashionistas with all things chic and fashionable in London. Originally founded in 2008 by Karena Sedgwick, My New Best Friends has become the newest gateway to knowing the ‘what’s on’ in the London fashion and lifestyle scene. The website covers five distinct sections:
1. Fashion Focus conc
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