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Styleite.com: Metrics for the Fashion Industry

Posted by Macala Wright on April 5, 2010 at 3:00pm

Legal correspondent Dan Abrams launched Styleite, a website that gives fashion business professional what they really want for evaluating the effectiveness of marketing – statistics. Styleite’s “Power Grid” uses statistics to rank the top editors, personal-style bloggers, models, executives and other industry professionals. There’s been tremendous buzz and conversations among fashion communities.

The grid creates a unique algorithm specifically design to weight fashion industry content (something

Measuring Social Media ROI

Posted by Macala Wright on May 21, 2009 at 11:30am

Social Media is new to most fashion brands and retailers. Many brands and retailers are apprehensive to using social media; they don’t know how to qualify results, set goals and measure results. Jon Cockle’s outlines an approach to measurement that mirrors my own social media ROI metrics. Cockle’s presentation is great place for any marketer to start at to gain great awareness of social marketing ROI.Social Media ROIView more presentations from yongfook.

Social Media ROIView more presentations fr

Styleite.com: Metrics for the Fashion Industry

Posted by Macala Wright on April 5, 2010 at 3:00pm

Legal correspondent Dan Abrams launched Styleite, a website that gives fashion business professional what they really want for evaluating the effectiveness of marketing – statistics. Styleite’s “Power Grid” uses statistics to rank the top editors, personal-style bloggers, models, executives and other industry professionals. There’s been tremendous buzz and conversations among fashion communities.

The grid creates a unique algorithm specifically design to weight fashion industry content (something

Measuring Social Media ROI

Posted by Macala Wright on May 21, 2009 at 11:30am

Social Media is new to most fashion brands and retailers. Many brands and retailers are apprehensive to using social media; they don’t know how to qualify results, set goals and measure results. Jon Cockle’s outlines an approach to measurement that mirrors my own social media ROI metrics. Cockle’s presentation is great place for any marketer to start at to gain great awareness of social marketing ROI.Social Media ROIView more presentations from yongfook.

Social Media ROIView more presentations fr

metrics (4)

Styleite.com: Metrics for the Fashion Industry

Measuring Social Media ROI

Styleite.com: Metrics for the Fashion Industry

Measuring Social Media ROI

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