Founded in 1999 by two friends, David Yurman Jewelry is a New York City jewelry store with an extensive collection of signature jewelry, including necklaces, earrings, bracelets, rings and brooches. With its signature cable motif, the company is known for its sophisticated design and quality.
Founders
Known as one of the most influential names in the luxury jewelry industry, David Yurman has created a renowned brand that is both timeless and versatile. The brand was founded in 1980 by David and Sybil Yurman. The company is now known for its signature Cable bracelet, which revolutionized the American jewellery industry.
David and Sybil Yurman were born on Long Island, New York, in 1942. The pair was sculptors and had a common interest in art. They eventually married and began creating jewelry together.
The Yurmans have an extensive history of art and entrepreneurship. Sybil is a painter, while David is a sculptor. They both share a common interest in American culture. They have worked together since 1980. Besides being co-founders of the company, Sybil is the Chief Brand Officer of David Yurman, Inc. and David is the lead designer.
In 2001, the Yurmans established the David & Sybil Yurman Humanitarian and Arts Foundation, which supports the Whitney Museum of American Art and the Make-A-Wish Foundation. They have also received the Etoile Award from the Savannah College of Art and Design and the Lifetime Achievement Award from the Women's Jewelry Association.
Symbolism of the cable motif
Among the many different symbols that appear in David Yurman jewelry, the Cable motif has been a constant fixture for over 30 years. The motif, also known as the helix, adds depth and movement to jewelry. It's a universal symbol that can be incorporated in many different ways.
The Cable motif in David Yurman jewelry has become a symbol of strong connections. It is also the basis for many of his most popular designs. The cable bracelet is the company's signature piece.
It was created through an innovative process. It features a twisted helix with gemstones on end caps. The design is also a part of the Renaissance collection.
During the 1980s, David Yurman's jewelry company was a leader in the new category of designer jewelry. His pieces were affordable and made with precious gems. He also drew from Native American design from the Southwest.
In the '90s, David and Sybil Yurman began working with art photographer Peter Lindbergh. They began to work together in a hyperreal, emotional style.
New York City store
Located at 57th Street and Fifth Avenue in New York City, the David Yurman jewelry New York City store is the brand's new flagship. It spans more than 5,000 square feet and is situated on a ritzy new block off Fifth Avenue. It's also adjacent to the flagships of Tiffany & Co. and Burberry.
The David Yurman jewelry New York City store reflects the brand's heritage and pays tribute to David Yurman's creative process. It pays special attention to decorative finishes, patterns and textures. There's also a digital heritage wall, and a private salon area. Guests can enjoy wireless charging stations and same-day delivery in New York City.
The store's design features a mix of mid-century modern and traditional jewelry store vibes. Its main gallery is crafted from Pietra Cardosa limestone and Bardiglio Rambisserra marble. It also features artisanal plaster screens and richly upholstered wall panels. The store's VIP rooms feature vintage pieces and mid-century modern furnishings. Sliding mirror doors conceal these spaces, which are ideal for private shopping.
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