Fashion Industry Forum

Trunk Boutique Business

Posted by Vanessa Anderson on May 4, 2009 at 11:16pm in Fashion Design - Fashion Merchandising

I am in the process of starting a boutique that hosts trunk shows, kind of like a drink and shop at nice event centers and lounge areas. Before I finalize things I'd like to get some ideas from a consumer point of view and thoughts on merchandise, business structure and what would attract you to go and shop at one of these events?

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