Fashion Industry Forum

If you do not know much about fashion jewelry industry, here are 10 tips good for you to start your first order, especially buying from China.

1. Where to buy wholesale fashion jewelry in China?
There are mainly two marketplace for wholesale fashion jewelry in China, Yiwu International Trade Center(ITC) and Guangzhou Xijiao Plaza. ITC is famous for its abundant commodities, low price and comparative low quality, as a beginner in jewelry, you should pay a lot attention at quality control in this marketplace. While in Xijiao Plaza, top named brands make it world-known, jewelry products there are stylish, high-end and comparatively more expensive, delicate and durable.

2. How to choose hot design and style?
Design and style are always important parts in jewelry business, exclusive design and fashion style are easy to catch eyes, and prone to get a transation. The following styles and brands are leading trend:

1) Bracelets. Chan Luu bracelet is a global leading brand, it is are elegant and attractive, combinded with both simple and fashion elements. (http://www.alibaba.com/)
2) Necklace/ Earring /Jewelry Sets. Fashion Jewelry with Swarovski elements has always been a spotlight, this crystal jewelry brand is a lot adorable to yong women, as its clearness and cleanness. If your are focusing on high level customers, Swarovski Elements is no doubt a good choice(http://www.swarovski.com/). And other brand Viennois is a risting star, it also has a series of products with swarovski elements, but in lower price.(https://www.viennois-online.com)

3) Wrist Watch

MK is a fashion watch brands worldwide, it is well-known as it makes classic, fashion, and noble style harmonically together(http://www.michaelkors.com/).

4) Fashion Colors.

Rose gold is loved by people from all over the world. Of course every country has its own fashion elements and styes, specific information has to be conculted in each country.
3. How to control quality?
Quality in jewelry is the base of longterm business, durable products satisfy customers and save your time on aftersale service, and more importantly, grow your customers' loyalty.
In Yiwu ITC, jewelry is in very low price, so the quality is really not that precise, material and electroplating is in so-so level. however, there still has business, as different region has different demand on quality, people pay for what they can offord.
In Xijiao Plaza, wholesale fashion jewelry price may rised many time as compared with yiwu products, however, no matter compared with design, casting, eletroplating, or polishing, the qualities are approaching the top level. There's stories, as this place is the origin of China Fashion Jewelry.

4. How to set price.
Setting price is an interesting part in your store.

For small and mid-size store, 20% products for high price, 30% for medium price, and the rest 50% for low price, this is may not be the best price policy, but the most moderate.

For big store, 30% products for high price, 60% for medium price, and the rest 10% for low price, this is effective, according to my experience.

By anyway, if you are not agree of my above advice, you should still have your own positioning.

5. How to get the best delievery method?
Generally speaking, wholesaler provide you the best way to transfor your goods because they have sevaral delievery methods for your choosing. Once you decide what you use, you can have a choice to save your budget and make sure your goods safe. Such as FeDex, DHL and so on. You also can come up with your request to supplier, and then they will deal with your problem quickly.

Thank your for reading, above tips are my experience, hope it works to you guys. If you want to talk to me directly, please feel free to contact through: jewelry808@gmail.com