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Win a Designer Little Black Dress from SubstanceWear


For Immediate Release



Will a Black Dress ever go out of fashion?  This was one of the questions put to Ghislain Sogan De Kekely owner of Substance Wear.  “Every Woman I know has one, some women spend years trying to find the right one”. 

With the launch of our prayers have been answered.  This luxury ladies fashion website is dedicated uniquely to lots of little Black Dresses for every occasion.

Substance Wear have hand-picked a number of designers to design these wonderful creations, made from the highest quality materials, softest silks to the most luscious chiffons.   All of the dresses go through a full quality control check, made simpler by manufacturing in the UK rather than abroad.

Harmony Genovese, one of Substance Wear designers, adds her Parisian style to the collection and is thrilled to be working with such an innovative company.  It does rather beg the question of why no one has thought of creating a site just for the Iconic Black Dress.

To get your  hands on the exclusive dress, please state why you need a little black dress (no more than 40 words) by following the steps below:

-           Join the mailing list on and email your answer to

-           Follow Substance Wear on or and leave a message.


The winning dress is available in sizes 8-10-12 only; competition ends 02/09/2011.  Ensure you specify your name, address and size in your email please.


For further information on Substance Wear please contact: 

Lauren Lorenzo  (Telephone: 0208 740 7341/Mobile: 07956 474379)  Email:







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