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“When I started doing my own collection, I could not find a simple black dress for myself.”—Designer L’Wren Scott

Like so many successful designers (Diane von Furstenberg, Steven Alan, etc.) Scott identified a need in the market not through protracted analysis, but going shopping and finding nothing to wear. “I was being asked by lots of clients to, sort of, supplement their wardrobes… It was a moment in fashion where everything was pouffy and frouffy and ruffly and big, and it didn’t’ suit me personally. That’s how I started to do my own collection—out of pure frustration.” So, if there’s something missing in your closet or on the sales racks at your favorite stores, don’t just pout—go out and make it! [The Daily Beast]


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