Fashion Designers Boutique
Mary Quant was one of the first designers to open up to the world her ideas on a hanger in the fashion industry when she opened up her boutique Bazaar in 1955 on London Kings Road. The sixties symbolised liberalism and freedom of expression. Fashion designers were now experimenting and breaking the classical mould of the use of material now trying various textiles to achieve innovating shapes, patterns, colours and most of all the imagination to think outside the box. Below are a number of Fashion designers that helped to shaped and influence the fashion styles you see in the high street. There are so many not mentioned but the designers below give a broad spectrum of innovation that is still evolving through our present designers and new designers that are emerging worldwide. Fashion has reached too globally thanks to the media and TV portal, and with this we are privileged to know more designers that have been inspirational of the 21st century. With this insight we know have a global event of fashion shows from Europe, United States, Banana Republic to the United Kingdom. We have models that are now reaching epic proportions and all because of the power of the press. You now have the catwalk queen for best model; you have face of the year, movies, endorsements, advertisements, shopping mall shows and sponsorship deals. The life of the model is in healthy hands. But unfortunately life on the high street for the Boutique has almost lost its very meaning, the same boutiques that today’s fashion shops have based themselves upon. The Boutique represented the specialization of elite and fashionable items such as the new emerging local designers clothing, occasion wear & evening dresses and Handcrafted Jewellery, one-off pieces that gives the customer a sense of individuality. Instead the majority of these elite shops have succumbed to the mass market selling of generic catwalk copies and unfortunately a victim of the high street decline due to the economic fall in the market. The high street boutique was once a place that you could measure yourself in a stylish sense of the word of the latest fashion trend. We have the talented designers the ideas, but not the high street portal to showcase the styles in fashion that everyone once benchmarked them too.
The Boutique Designers want their own place of distinction back; they don’t want to find their fashion pieces of art clustered in a store of mass market production on the high street in well-known high street stores that are selling them in the very same style of a boutique. Women’s wear clothing were distinctly unique, proudly hanging off a fancy styled hanger, created, designed couture garment, proudly showing the skills of our local home grown talent. With the boutique fashion marketing was done by word of mouth, the differing fabrics and subtle colours within a design made proud an individual designers apparel clothing something to be proud of! But now designers due to the shortage of retail shops are reduced to the power of the likes of Debenhams to succumb to producing a fashion line of mass market fashion lines! These big stores power their way around and control designers as they just pepper pot designer’s work of art all about the shop floor and make out as though they were produced by themselves. Designers are herded like sheep into the shop front arena of the big high street and Retail units! So the next time you browse around the shopping store (mall), notice how many fashion designer names there are, you will be pleasantly surprised!
Although distinct countercultural undercurrents have existed in many societies from time to time, here the term "counterculture" refers to a more significant, visible phenomenon that reaches critical mass, flowers and persists for a period of time. A countercultural movement expresses the ethos, aspirations, and dreams of a specific population during an era. As with any counter culture revolution, it normally flowers with the youth and eventually blossoms to the social mainstream with such innovative effect. The coming counter culture evolution is something in society that was simmering in the background detected but not given any credence. We are talking about a change that was once voluntary in the concept of thought amongst people but is now becoming more apparent with the media coverage around the world of events and scientific updates warning of the planets decline attributed by the worlds over use of consumerism and manufacturing. We have the atmosphere ozone damage, climate changes, mineral resources shortages, energy resources declining, textile materials diminishing.
Alternate Clothes and textiles - Organic textiles Replacing cotton with organic textiles is slowly being marketed by the likes of UK Soil Association. Other Clothing items can be manufactured It's not just cotton – organic leather jackets and sheepskin rugs are available, and you can even knit your own jumpers using organic wool. The Soil Association has formed an organic directory that lists a category of textiles and companies certified by them.
Report from the Soil Association July 2012 “The green products that can make you look and feel good too! The beauty and fashion industry is sometimes criticised for being vain and destructive, but shop smartly and you can find clothes and products that neither harm the natural world nor exploit the people that make them. Look for the Soil Association symbol, which certifies that garments meet Global Organic Textile Standards (GOTS), the international gold standard for organic textiles”.