Resplendent Pearl Collar - $210 (pictured above) Available at www.swarovskicrystallized.com or the Swarovski Crystallized Concept Store in NYC (499 Broadway, btw Broome and Spring) When it comes to the desire to stand out from the crowd and to express your individual style nothing does it better for today’s creative fashionistas than Swarovski CRYSTALLIZED™. The opportunity to express a style through personally customized design pieces and the ready-to-wear collections all made with CRYSTALLIZED™ – Swarovski Elements make the Swarovski CRYSTALLIZED™ a unique shopping experience. The latest Autumn/Winter 2009/2010 collections are a focused expression of the magic that is created from the collision of creative energy and Swarovski CRYSTALLIZED™. Noble The Noble Collection is a tribute to fraternity and sorority that has been given a fresh new twist. A high fashion evocation of friendship and peace, leadership and glory, the series offers three varieties of the Noble pin reminiscent of a noble order. The pins are made from rich ribbon, silver plated or silver/gold plated metal and gloriously impressive CRYSTALLIZED™ – Swarovski Elements. The Noble rings are charming simplicity in silver with a generous CRYSTALLIZED™ – Swarovski Elements solitaire stone in Silver Shade, Dark Indigo or Padparadscha. The silver rings can be easily combined for extra sparkle and luxury. With Substance The Substance Collection is where frivolous accents meet high-class sheen. Strings of pearls spark flashes of brilliance while tone-on-tone metallics complete the flawless elegance of the series. Liquid Pearl evokes gleaming droplets as they fall one by one from a moonlit pool to express lustrous, languorous, exquisite glamour in a charming necklace, bracelet and earrings combination. The necklace and bracelet of Twisted Pearl combines small irregular shaped pearls with gold-plated or silver-plated chain for a striking yet harmonious contrast. This range is rounded off with a choice of six different CRYSTALLIZED™ – Swarovski Elements pendants that come in pure rectangular geometry and can be attached to the necklace for even more elegance. Two-Tone Pearl, in both a gold or silver plated, chunky linked chain combined at the half way point with generous pearls is a contrasting combination of styles and elements that unite to create a mood of sleek chic. The collection is completed with a stunning irregular CRYSTALLIZED™ – Swarovski Elements cut creating a wonderfully contemporary pendant to attach to the necklace. The Clustered Pearl selection comprises a necklace and earrings in both silver-plated and gold-plated metal with a charming cluster of pearls. These creations, so reminiscent of treasure scooped from the ocean floor, are attached to the necklace with a pearl and CRYSTALLIZED™ – Swarovski Elements embellished decorative hook. The earrings are made up of an attractive cluster of assorted pearls teamed with a decorative filigree ball. The Swarovski CRYSTALLIZED™ Christmas Collection Resplendent Pearl, comprising a collier, pendant, earrings and ring in metallic gold- and silver-plated balls that again captures the mood of festive elegance with brilliant spheres and pearls in perfect harmony. And for something really special for the festive season, the range includes the Pure Pearl Charm bracelet of creamy pearls decorated with delightful CRYSTALLIZED™ – Swarovski Elements charm motives of choice. When teamed with angels, flowers, glittering baubles, the Glamorous Brooches are an invitation to an enchanted world. Basic Collection These ready-to-wear pieces are all tailored to a different personality or style mood, whether Glamorous, Classic, Romantic, Natural or Modern. Among these is the Sequential collection, which comes in a collier, bracelet, earrings and ring in different shades of silver/grey. Sequential is a beautiful balancing act that is accomplished with elegance and ease and where pearls in a variety of soft shades catch the spotlight as if caught in mid-air. These are pieces that emanate sheer class and self-confidence to reflect a mood that is light, refined, graceful and a perfect expression of the modern zeitgeist. In 1895, Daniel Swarovski I, a Bohemian inventor and visionary, moved to the village of Wattens, Tyrol in Austria, with his newly-invented machine for cutting and polishing crystal jewellery stones. From this beginning that revolutionised the fashion world, Swarovski has grown to be the world’s leading producer of precision-cut crystal, for fashion, jewellery and more recently lighting, architecture and interiors. Today, the company, still based in Wattens, family-owned and run by 4th and 5th generation family members, has a global reach, with some 26.000 employees, a presence in over 120 countries and a turnover in 2008 of 2.52 billion Euros. Swarovski comprises two major businesses, one producing and selling loose elements to the industry and the other creating design-driven finished products. Swarovski crystal components, known by their product brand names CRYSTALLIZED™ - Swarovski Elements for fashion and STRASS® Swarovski® Crystal for architecture and light, have become an essential ingredient of international design. Since 1965 the company has also catered to the fine jewellery industry with precision-cut genuine and created gemstones, and from April 2008 has strengthened this relationship by revitalising and renaming the product brand ENLIGHTENED™ - Swarovski Elements. Showing the creativity that lies at the heart of the company, Swarovski’s own-brand lines of accessories, jewellery and home décor are sold through more than 1,600 retail outlets in all major fashion capitals. The exclusive Daniel Swarovski accessories collection has meanwhile become the company’s couture signature.The Swarovski Crystal Society has close to 350,000 members worldwide, keen collectors of the celebrated crystal figurines. And in Wattens, Swarovski Kristallwelten, the multi-media crystal museum, was opened in 1995, as a celebration of Swarovski’s universe of innovation and inspiration. The Swarovski corporation also includes Tyrolit®, manufacturing grinding tools, Swareflex, for road safety reflectors and Swarovski Optik, producing precision optical instruments. Learn more about Swarovski.

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