Strong line up with mix of eminent & new designers at LFW

Lakmé Fashion Week (LFW), India’s premier fashion trade event and pioneer platform in promoting business of fashion announced 74 designers and 12 sponsors
for LFW Winter / Festive 2010 at Grand Hyatt, Mumbai. Last season, LFW
moved towards customizing the fashion week platform to the Indian
market and introduced ‘Resort’.

This season the platform continues in this vein by providing an opportunity to showcase Winter/Festive collections.

With Winter/Festive 2010, Lakmé Fashion Week further continues the strategic shift and increases its focus on the current season requirements,
promoting business
of fashion in the country. As fashion trade and the customer base is
veritably growing big in India, this season promises to showcase
exuberant trends specially catering to the discerning festive buyer,
while addressing the fashion requirements of the fraternity.

Sharing his views, N Rajaram, Vice President - Lakmé said, “As a contemporary beauty expert, Lakmé understands the sensibilities of the Indian woman.
The brand continuously innovates to create products that are unique, by
combining international cosmetic technology with an in-depth
understanding of the consumer.

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