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Couldn’t make it to any Fashion Week shows? No worries. That’s what social networking sites like Twitter, Facebook, and blogs are for these days. Unless you’ve been living under a rock, you should know by now that several fashion labels and media outlets are using social media as a way to become part of this online community, especially during one of the busiest weeks in fashion. Social media allows more people to feel like their part of the action and has transformed the industry in many ways. Mashable’s tech and fashion writer analyzes this recent evolution in the article “How Social Media Has Changed Fashion Week”, which discusses how social
media creates more competition between bloggers (like us), allows for new opportunities for brands (like yours). Head over to Mashable to read more and don’t forget that we’ll be discussing this topic on our
“Marketing 2.0” Panel at “Behind The Seams”. [Mashable]

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Comment by Apparel1 on September 16, 2010 at 4:56pm
Nice blog post. Thanks for posting.

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