Sassy Sarongs Launches New Website with Expanded Assortment

This month, Sassy Sarongs has launched a new website in partnership with Volusion. The new website improves the customer experience with advanced search capabilities, better images, and mobile technology. The new website along with an expanded assortment of over 100 different styles makes Sassy Sarongs a top online retailer in the category. The new website can be seen at www.sassysarongs.com.

December 2011 marks the four year anniversary of online sales for Sassy Sarongs. "We just outgrew our old website" stated Lisa Zajdel, the owner of Sassy Sarongs. Volusion is one of the top website platforms for retailers both big and small and provides the most features that customers now demand. “If you are missing search capacity, multiple images with zoom features, and a mobile platform you’ll have a tough time keeping customers on your site”.

In addition, Sassy Sarongs keeps growing by adding more vendors and styles. “Our assortment is now over 100 and we still have more on order for spring”. “We added a very special vendor this year “Cocktail Pareos” with the most gorgeous designs from Italy.” Lisa stated. Sarongs move right along with the trends from the swimwear industry. For 2012 animal prints, ombre, metallic accents, and mesh will be seen in swimsuits and cover ups.

Sassy Sarong’s future includes a continuing push to be more environmentally friendly by eliminating plastic packaging, an alignment with a non-profit protecting our oceans, and the addition of more product categories.