Rachel Roy, a division of Jones Apparel Group, Inc., announced today the opening of a pop-up store to celebrate the launch of the new Rachel Rachel Roy diffusion line. The 1,900 square foot store will house select product from the Rachel Rachel Roy collection including sportswear, footwear, handbags and jewelry. The store design will include vintage dress forms throughout the space and an area dedicated to graffiti panels designed by renowned tag artist SenOne. The store will be open to the public for a limited time at 111 Spring Street (between Mercer and Greene) in New York City's SoHo neighborhood beginning September 9th through September 16th from 11am-8pm, Monday to Saturday and 10am-8pm on Sunday. A series of special events are scheduled during the week that the store is open.

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