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  1. Thinking that all jewelry you buy will retain its value. It's not uncommon to hear a shopping guide talking to consumers that buying gold jewelry is good, and the value is equal to saving money in the jewelry store. In fact, gold jewelry is not the same as gold, which contains many aspects such as raw materials, process, labor costs, etc., much higher than the price of gold itself. When the price of gold rises, the price of jewelry will immediately rise; when the price of gold falls, the jeweler will not lower the price of jewelry for profit, but will lag lag behind. Therefore, gold jewelry is only suitable for wearing or collecting, and can not be used as an investment. In addition, the purchase of jewelry is not only for the preservation of value, but also to beautify life, especially when buying inlaid jewelry, it is better not pursue pure gold. The performance of inlaid jewelry like personalized gold jewelry necklaces family tree with K gold and rose gold is ideal.
  2. Firmly believes that can buy high-quality jewelry at a low price. Some consumers do not understand the true value of certain jewelry, and often want to buy high-quality jewelry at a lower price. This is actually impossible at all. Some merchants use the consumer's mentality to sell counterfeit fakes at low prices, so when buying jewelry, you must buy a reputable jewelry company's products.
  3. Always feels that no flaw is the best. The natural flaws of jewelry and jade are almost inevitable. Natural rubies without any cracks are extremely rare. On the basis of clarity, emeralds are even more "cracked" than rubies. Buying emeralds must not be exacting. Sometimes the contents of the gem have a value-adding effect. Therefore, the choice of gemstones and jadeites requires appropriate choices for different types of characteristics. Of course, some "squats" that seriously affect quality, we don't think about it.
  4. Both are ​​expensive, it is better to buy more! For the same price, do you prefer quantity to quality? This is a problem that many friends are entangled. We look at it from two perspectives. If it is just for daily wear, then of course it is to buy quantity. You can never have too much jewelry to wear with different clothes. If you choose the gems with the investment attitude, then we naturally recommend that you buy a large carat gemstone of good quality. Because the value of a good gemstone is often better than the sum of the value of 10, 100 medium gems.

Some jewelry lovers boast of "certificate uselessness". There are indeed some "old masters" who can judge the true and false of gems based on their own experience, but this is a very small number of people. For most consumers, the certificate issued by authoritative jewelry appraisal institution can not only help the to determine the true and false, but also can be used as a reference when you want to sell it in the future.


  1. Bought jewelry without maintenance! No matter how expensive your infinity bracelets jewelry is, it won’t last long without maintenance. Keeping the stones separately is the basic jewelry courtesy, and is the duty of the owner of the jewelry to make the jewelry receive regular professional maintenance. Some people even think that good gemstones are not afraid of falling. Ordinary gemstones are harder than ordinary stones, but this does not mean that they are not afraid of falling. The hardness of a gemstone is determined by its resistance to scratching. But the key to crack vulnerability is its toughness. The higher the hardness of many stones, the less ductile they are and the more brittle they are.

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