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How to stay fashionable while being eco-friendly?

Do you think you have no choice? That it is necessary to dress well, then, good, such or such clothing, this or that pair of shoes that will not change anything?

On the contrary, it's up to you to change the world, and you have the keys in your hands! Your purchase will change, in the more or less long term, the practices of industrialists! You can limit the impact of your look by giving them another life and another end.

By consuming better

  • Just start by reading the labels."Small simple gesture unimportant", you will say, but on the contrary! It is very important to know where the product comes from to see how far it has come;
  • Choose organic cotton clothes.Attention, a new label very used by the industrialists appeared recently: Better Cotton InitiativeThis label is easy to obtain and is less demanding than the other labels presented on this page. It does not mean that your clothing is organic cotton!
  • Buy clothes and shoes that carryenvironmental labels : European Ecolabel, Demeter, Ecocert, Nordic ecolabel, Gots, Bioré, Max Havelaar;
  • Choose brands that commit themselves:the eco-conscious shoes of Ector   
  • Prefer undressed clothes, undyed ... natural colors, what!
  • Let yourself be tempted by second-hand clothes and second-hand clothes.It costs less and allows especially not having to recreate material.We advise you especially for furs (if you really want a real like your grandmother! Otherwise you can always buy a synthetic fur). Applications are now specialized in the resale of second-hand items. So, in one click, new clothes come to beautify your wardrobe;
  • Prefer clothes and shoes made of recycled materials;
  • Rent your clothes for big events, or why not for your next party;
  • Inspire bloggers who promote ethical fashion and share information with your friends and family (let's not forget the power of social networks!);
  • Take care of your clothes, shoes, bags, or belts by repairing them and promote reuse by buying quality clothes that will age better;
  • Maintain your clothes responsibly using products that are good for the planet and good for us;
  • Cherry on the cake? Why not participate in the Fashion Revolution on April 24th?We let you meditate!

Washing less, but better

This is not news, which says "wash", says "use energy and chemical detergents".

Half of the impacts of clothing on the environment are due to their maintenance! Indeed, washing releases plastic micro particles that end up in the wastewater. These micro particles do not degrade in treatment plants and end up in the oceans.

But what can we do?

  • Wash less: jeans, a sweater, a skirt worn a day is not dirty!
  • Wash at 30 ° C or 40 ° C to save energy;
  • Use detergents with the European Ecolab;
  • Avoid heavily scented laundry and softeners;
  • Avoid dry cleaning, highly polluting;
  • Dry clothes in the open as soon as possible;
  • Buy a fiber sensor that prevents micro particles of plastic from our washing machine to the oceans.

We must pay attention to the maintenance of our clothes, especially at the washing stage. However, wash less does not mean skipping a crucial step: the 1 st washIt is very important to wash our clothes before wearing them the first time. This very simple gesture helps to protect our body from the chemicals used to make our clothes.

Thinking of giving a second life to our products

9.2: it is the number of kilos of textiles and shoes that one buys per year. Only a little over a third is collected and sorted for reuse or recycling (3.2 kg).

We often fall in love with the room we see in the window, or the one on sale. On the other hand, it is not because we buy something new that we necessarily sort in our business! On the contrary, they are nicely stored in our cabinets, sometimes waiting to be scrapped. That's how 2.1 billion tons of textile waste is produced worldwide each year!

To limit this figure, you do not need much. A gesture as simple as drinking water when thirsty: you have to recycle! Indeed, sorting all your textiles and shoes even worn or damaged is to allow them to have a second life.

Once sorted, bring them to a voluntary point of sale provided for this purpose: local associations, containers, shops, etc. They can be reused or used as raw materials for new clothes or accessories.


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