How Custom Cosmetics Boxes Can Boost Businesses

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The global cosmetics market is estimated to reach $429.8 billion by 2022. Makeup and skincare mainly comprises the cosmetics industry. Based on statistics from Allied Market Research, there is a considerable rise in disposable incomes over the past decade. This, in turn, boosts the buying power of consumers and has more tendencies for them to spend leisurely.

Although going to an already huge industry will have some disadvantages, there are still ways to enter this trendy and highly-profitable industry. In the US alone, cosmetics are worth $93.5 billion dollars in 2019. In this huge industry dominated by big brands who wants to keep their market share, how can new brands penetrate? Here’s are some ways

Eco-Friendly Solutions

Today, consumers are becoming more conscious about their purchases. They are more educated on how to select the products they want and are more likely to try experiment with new products. While small business cannot really match the low pricing of large industries, they are more nimble to adapt to the changing desire of consumers.

There is also a growing trend towards environment-friendly packaging. People’s concern for the well-being of Mother Nature is on the rise. Going for custom cosmetics boxes made with eco-friendly materials could be a way to boost the value of a product.

Maintain Quality

To maintain a premium look on your products, your product packaging must be able to protect it from damage. It should hold up during transportation and get to your customers safely. When it comes to cosmetics, you need boxes that will keep products like perfume and make up from any damage. Business that maintains audience satisfaction will likely build a more loyal customer base.

Keep Consumers Interested

With social media, consumers do not only buy products because of need nowadays. They are more likely to seek products they have a connection with. The dawn of social media in increasing brand awareness plays a huge role in this. Incorporating the branding you use for your posts to your packaging makes it easier for your followers to identify your product. Custom cosmetics boxes can offer a much more personalized way of interacting with your brand’s target audience.

Cream boxes are usually clad in white color and can instantly be swallowed by other cream products available on the market. With My Box Printer and their dedicated design support, craft eye-catching custom packaging design for cosmetics like cream boxes.

Cosmetics Sub-industries

There are several sub-industries that falls under cosmetics. My Box Printer offers custom cosmetics boxes for the following:

  • cream boxes
  • foundation boxes
  • lip balm boxes
  • lotion boxes
  • nail polish boxes
  • eyeliners boxes
  • hair extension boxes
  • lipgloss boxes
  • makeup boxes
  • perfume boxes
  • eyeshadow boxes
  • hairspray boxes
  • lipstick boxes
  • mascara boxes

Exploring possible ways to boost your cosmetics business doesn’t have to be pricey; sometimes it just needs smart packaging solutions. My Box Printer will help you with your needs for custom cosmetics boxes and start growing your business. My Box Printer offers eco-friendly boxes, high quality packaging, and many more. See their services now.

 

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