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According to recent reports from the US media, this year's Halloween is approaching. At this time, it is also a time when various Halloween costumes are selling well. This year's fashion trends have changed a lot. Princess-themed costumes no longer occupy the top of the sales list, and the superheroes series are very popular.

Halloween is one of the most important festivals in Europe and America. Every year, Halloween-related product consumption is increasing.

According to the U.S. Retail Federation, Halloween costumes featuring superheroes and action heroes this year are among the best sellers among children. The princess themed dress topped the list for the past 11 years has fallen to second place this year. In addition, the top five most popular Halloween costumes for children include Animals, Batman and Star Wars.

Why choose dropship Halloween costumes products?

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1. The market of Halloween costumes.

Halloween (English: Halloween, short for "All Hallows' Eve", meaning "Halloween (All Saints' Day)") is celebrated on the evening of October 31 each year. It is a traditional festival in the Western world and it is prevalent in Western countries such as the United States, the British Isles, Australia, Canada, and New Zealand where Saxons descend. Children dressed in costumes, masks, and collect candy from house to house.

The following figures are based on the type of Halloween costume spending in the United States from 2010 to 2017 (in billions of dollars)

This statistic shows spending on Halloween costumes in the US from 2010 to 2017. Data show that in 2017, spent 1,68 billion dollars in adult costumes, 1,23 billion dollars in children’s costumes and 440 million dollars in pet costumes.

2. Why choose dropship Halloween costumes products?

Halloween costumes belonging to the festive goods, an if they are heavily stocked, it can easily cause a backlog of inventory. Dropship solves this problem. It does not require inventory and is delivered directly to the consumer by the supplier.

Low risk and low cost. And you can focus on sell your products, don’t worry about the shipment, packaging and so on.

3. The type of Halloween costumes products

According to statistics from the National Federation of Consumers. Consumer spending on Halloween products reached a record $9.1 billion, an increase of 8.3% over the previous year. Including adult costumes, children’s costumes and pet costumes.

Apart from clothing, Halloween has many other products, such as pumpkin lamps, candys, contact lenses, masks and so on.

Target market to dropship Halloween costumes

Halloween is an important program in Western countries, as a China supplier, doing dropship Halloween costumes is a great advantage. So when choosing a target market, you should choose Western countries like the United States and the United Kingdom.

United Kingdom

In 2017, total Halloween-related sales of all categories recorded a growth of 1.7%, which was a slower growth than in the same period of 2016. However, the growth rate of fashion items was above average. It can be seen that although the trend of the entire holiday consumer market has shown signs of slowing, the fashion market has grown steadily.

No matter what Halloween product you decide to sell, allow enough time to find a source of reputable wholesale products and develop sales and marketing campaigns.

United States

“For Americans, Halloween is still a highly-engaged holiday and there has been an increase in spending on various products this year,” said Pam Goodfellow, analyst at Prosper Insights.

NRF and Prosper Insights surveyed 7013 consumers and asked about their Halloween shopping plan. The survey found that 48% of adults plan to wear themed costumes for Halloween. Witches, Batman and animals are the most popular appearances. Children's hot themed costumes are superheroes; pets are mostly pumpkins or hot dogs.

4 tips to attract your customers on Halloween.

1. Contents of the Halloween

As people search for Halloween-related topics, change your website’s homepage or shopfront page into theme related to Halloween.

2. Discounts

Bundled sales, like buying costumes get the masks for free. In doing so, you can attract more customers.

3. Update your social media

One week before Halloween, publish some Halloween-related information on your social media, like Facebook, Pinterest and Instagram.

4. Activity

Host some Halloween-related events and reward first place. Such as Cosplay competitions, which can help you increase ship visibility and bring more traffic to your shop online.

A reliable distribution platform

Since the terror attack by Claudia Winklman and her daughter Matilda in 2014, the potential danger of children’s Halloween costumes has been a concern When the little girl's clothing caught fire in contact with naked flames.

Therefore, it must choose a reliable and safe Halloween costumes supplier. So I recommend Chinabrands, because product quality is the most important factor for Chinabrands, most of which are provided by major brand suppliers. Chinabrands' attention to detail extends to highly trained professional QC technicians who will strictly control, implement and monitor internal quality control processes and systems and aspects.

It has more than 1 million products, including all category product. There are at least 10,000 suppliers and warehouses covering more than 20 countries and regions worldwide. Can provide your customers with the fastest transportation.

For overseas consumers who want to dress up well on Halloween and don't want to spend too much money, they will find some cheap Halloween costumes on Chinabrands. Then what are they buying?

1. Burvogue Clothing

2. Vampire Bride Halloween Costumes

3. Halloween Pet Costumes

4. Witch clothing

Chinabrands has more than 1 million high quality products available at true wholesale prices! It makes your dropship Halloween costumes more easy and safe. Check it out now and dropship Halloween products to boost your sales!

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