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Direct Printing : Apparel Printing Definitions Series 3 of 7

Direct Printing : also known as roller, calender or cylinder printing. The colors are printed directly onto the fabric in the same manner as the printing of wallpaper or newspaper. There must be one roller for each color used and some machines can handle as many as sixteen colors (some modern machines; maybe more). Prepared for print goods are fed into the machine and pass between the color rollers and the master or main cylinder. The color rollers are etched, each with the respective part of the entire motif that it will supply to make the completed design (Example, if you have a design with a person with red shoes and red hat. The "red" roller has the etching of the shoes and hat. Every place that red appears in the design, that portion of the design is etched on the red roller). Most direct prints have a white background or base.

The idea behind the Fashion Industry Network is to help educate one another. Therefore, I thought that I would use the blog feature to provide a few definitions regarding printing.

In case you missed the previous definitions from the series, here they are...

block printing apparel

burnout printing apparel

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