Clothing line business can be lucrative or might incur losses depending on several factors. Clothing labels are one of the most important features to connect with the target buyers and maintain consistent brand loyalty. If you’re into this business you might have a lot of questions in mind to build your brand potential. This blog tries to cover the most frequently asked questions when a company plans to create their brand label.
1. What should be the label Type?
Printed or woven? This is probably the first thing that comes to your mind when you’re asked to decide on the type of clothing label. Woven labels are crafted with thread and ensure durability even after frequent washing. Printed labels, on the other hand, are created with ink imprints and are a more affordable option. Woven and printed labels can be satin, taffeta, or damask.
2. What will be the Cut/Fold type?
This depends on the type of products. The most common type of label cut/fold is centerfold, straight cut, end fold, mitre fold, Manhattan fold, circle cut, custom die cut, woven label rolls, etc. So centerfolds are ideal for T-shirts and tops whereas mitre folds are mostly favored by Formal Shirt makers.
3. What are hang tags and why is it important?
Do you want your customers to learn more about your brand and its products? Hang tags can be a great way to connect with your customers and give them important information like care instructions, fabric content, details of the manufacturers, etc. You can also add quirky content and interesting trivia relevant to that particular product.
4. What will be the total cost of bulk orders?
It is always advisable to hire label makers which offer personalized clothing labels. The pricing is determined on the basis of the customization and other requirements like the size, colors, type of label, type of process, etc. Look for companies that offer ‘No set-up fees’ and free shipping to save more costs.
5. What will be the artwork or designing file type?
Once you’re done with the customization you should be able to submit the quote that supports .jpg, .pdf. or .ai files.
6. How to incorporate the right colors
A good label maker will always give you the flexibility to choose your brand by providing you a variety of colors to choose from. Provide your colors as a TPX/TPC(textile Pantone), PMS or you can seek assistance from the label makers to match the color on your preferred design.
7. What should be the font/text size?
Woven labels should preferably have larger fonts (8 pts or 0.4 cm). For printed labels, it should be between 5pt-8 pts.
8. What about the shipping process?
If you order online, then the standard delivery of the labels should be within 8-10 business days.
Click here for more Frequently Asked Questions.
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