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BRAND BUILDING A Panel Discussion at MAGIC

How does brand building work in today's globalized economy? Led by Frances Harder, founder of Fashion Business Inc., the panel includes FBI's renown consultants, industry experts from License! magazine and InGroup contributing insight on brand building in today's label obsessed consumer climate.
Debra Stevenson of The Skyline Studios joins the discussion and will present 7 macro trends defining global brands in the future economy.

Tuesday 28 Aug 07 11:00a-12:00noon. South Hall, free.

If you attend the event, tell Debra that Michael from ApparelSearch.com said hello... (yes, I am the same Michael from FashionIndustryNetwork.com)

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