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Profile Information

Where do you live? (country or state)
New York City, San Francisco, Zurich, Oakland and St. Gallen
Do you work in the fashion industry?
I work in fashion
About Me
Just like the rare Swiss mountain flower Edelweiss - a symbol of prestige and distinction - the fashion brand IDILVICE (pronouced "Edel-vice") was born in the mountains of Switzerland but now it's flourishing on the concrete of Manhattan and recently even in the rolling hills of the San Francisco Bay Area. However as the spelling indicates, the label is not meant to be associated with too much folkloric alpine tradition, but rather and probably in the contrary, with unconventionality.

The IDILVICE fashion label was founded in 1995 by Swiss Native fashion designer Idil from the city of Saint Gallen, Switzerland, who's foundation dates back to the 7th Century and which became famous for their quality textile products, especially embroidery textiles, which are still popular with Parisian Haute Couture designers today.

In search for something less traditional, Master Graphic Designer Idil ventured out to New York City where she fell in love with American Pop Culture. Naturally her designs started beaming unapologetically with colorful graphics and printed pop culture icons and they had the air of sporty street wear styles inspired by Hip Hop and Rock music. Her line became instantly popular with the Rave and Party culture. As time went on, the designers rebellious style became more and more mainstream and today her influences are seen all over the fashion industry. For example, Idil is largely credited for being first to combine sneakers with formal gowns on the runway in 1996. But Idil is not only a trendsetting designer, she also is a leader in the "Made In USA" movement and she is a member of the Save The Garment Center association, which promotes manufacturing in NY. The New Yorker Magazine named IDILVICE one of the few clothing labels left being made right here in the USA.

Launching her line in a 1994 fashion show presentation in Zurich, Switzerland, grated Idil instant celebrity status. This exposure lead to countless endorsements with companies such as Bernina and Philip Morris, amongst others.

IDILVICE was chosen to design the clothing concept for the Swiss National EXPO. In the United States of America, Idil's brand has gained numerous accolades from the most respected fashion publications including WWD, Vogue magazine and the New York Times which declared: "IDILVICE's collection had the combination of elements that make a fashion audience sit up and take notice".

One of the highlights of Idil's career was designing a couture collection for Elvis Presley Enterprises in Memphis, Tennessee. Hollywood has also taken notice with celebrities such as Gwen Stefani and Kelly Osbourne wearing IDILVICE fashions.

The IDILVICE collection was first sold online via it's official online shop in 2006 and the business has grown exponentially every year since then. In 2013, Idil started a second clothing line together with her husband American photographer Carl Posey called Elastic Wonder which focuses on garments made of stretchable fabrics. This new line is also selling wholesale and via it's own dedicated online shop.

Idil's lines have a reputation of being made exceptionally well and produced here in the USA, along with being celebrated as rebellious, trendy & fun fashion.
Fashion Industry Experience
Founder of IDILVICE EST.1995
Favorite Fashion Designer or Fashion Brand
What is your favorite fashion website? (list the WEBSITE address)
None of Your Business
What is hot in fashion this year?
shorts, prints, rock n roll, punk rock, pastel colors/washed-out, hippie, printed skirts, printed dresses, shoulders, bright colors, nature prints, animal prints, giraffe, sweatshirts, loose tops, button down shirts, crips shirts, bow ties, scrunchies, retro, vintage


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IDILVICE™ RTW Spring Summer 2015 Collection: Ode to Nature & Culture

Posted on April 19, 2015 at 6:53pm 0 Comments

Photo © Carl Posey 2015

It may be due to the move of IDILVICE™ headquarters to California from New York City, or the fact that in these trying global…


Go Gaga!!! - Lady Gaga Fashion Coupon Code

Posted on July 9, 2011 at 1:00am 0 Comments

I wanna share coupon code for $15 Off Gaga Clothing!


$15 Off Lady Gaga Fashion extended until July 14th, 2011!

Use Code Code 'GoGaGa' at…


Comment Wall (3 comments)

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At 4:04am on September 15, 2010, jayaprakash said…
Shineknitweaar takes immense pleasure in introducing itself as a well-reputed Manufacturer and Exporter of Fashionable Readymade Garments. In the garment industry, our name has always been identified a role model because the clothing we offer exactly matches with the prevailing fashion trends. The company is constantly winning the hearts of the fashion lovers by providing them Readymade Garments that add style to their personality. Besides adding zing to the personality, Readymade Garments also provide complete comfort to the wearer.

The Readymade Garments, offered by us, are available irrespective of age & gender. The range includes Baby Suits, Ladies Garments, Designer T Shirts, Ladies Running Shorts, Men's Garments, Pyjama Sets, Sports Wear, Track Suits, Under Garments and many more. The Readymade Garments are available in varied color & color combinations, sizes and designs. With prime motive of ascertain cent percent satisfaction of the clients, the company also provides customized Readymade Garments that meet the specifications provided by them.

The Manufacturing Unit is loaded with machineries for knitting, printing, dyeing, cutting, embroidery and stitching of the apparels. The spacious warehouse, for the safe storage of the Garments, is also invincible part of our robust infrastructural base.

The strong support of the team, including designers, quality controllers, allied executives etc., have also helped the company to deliver Readymade Garments that are free from flaws regarding design, style, cut, embroidery (color combination of threads, neatness, etc.), size etc. So, feel free to contact us and walk hand-in-hand with the latest trends.

Mobile : +919952659988
email :
websites :
Skype : jpskweaar
At 6:19am on May 22, 2009, Apparel1 said…
Thanks for your comments.. Very glad that you accidentally found this site. I hope that you find it to be helpful. If you ever run into any questions, please do not hesitate to ask me.
At 10:26pm on May 20, 2009, Apparel1 said…
Welcome to the fashion industry network.

Thanks for telling us about your business. I really like the images you added.

If you visit the Groups section (you can find link to the groups section at the top of this page), you may find some groups of interest to you.

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