US executive sales representative for Estonian and London based Fits.me who make the only "Virtual Fitting Room' for online apparel shopping. Fits.me solves the biggest problem for ecommerce apparel, i.e. "What size am I?" Our Virtual Fitting Room will reduce return rates due to improper fit--the reason why 60% of merchandise is sent back.
Fashion Industry Experience
Founded a direct marketing sportswear catalog in 1990 which sells upscale men's and women's apparel. Developed fully functional website in 1999. Sold my interest in early 2008. Performed all tasks associated with producing a catalog.
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