I am in charge of International business for a French company. So I can share my experience concerning the launch of an ebusiness website, provided that this is a website concerning garments!
- First of all, the main difficulty if you sell garments with unknown brands is to attract people. A good web promotion to attract people is essential.
- Then, you need to have perfect pictures showing the shape, finishings, details of your garment. Don't forget that the negative point is that the customer can't try the style so a good photographer and model are essentials.....
- Finally, as a legal issues are a major part of my job, don't forget to respect rights about IP in general, and Sales, Shipment T&Cs...
To finish, could I ask you a service in return? :)
We actually only produce in France and are launching a new outsourcing offer. This new offer's aim is to offer low prices, quality (we work for the most famous luxury brands) and fast response. In order to finalize this offer, I need the feedback of young designers, brands,...
So please find below a small questionnaire (2 min) to fill and help us to set up an offer close to your needs.
What are you planning to offer through your website?