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I have been trying to find a person/company to market my product. I have had no luck so far.
I've tried fashion marketing, fashion rep, etc... And have not even found one source here in the Northwest.
Anyone know how to find a good rep? Know of someone in the Northwest?
Any tips on marketing in general?
Thank you for your time.
Kim

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you might have to market your item yourself at first.
any seasoned sales rep, (especially with today's market and buyers being very cautious) will only take on lines which have already been established .
the most important thing a rep will look at is marketability.
will the item sell?
is it in demand?
what is the demographic?
the line has to be established somewhere and there has to be demand on some level, before a top notch rep will take it on.

so this is where you might have to market your product yourself to get it established.

do you know the story of true religion jeans?
no one was interested in those jeans, he was turned down by fred segal in l.A
finally one of the buyers from fred segal gave him a chance and the store stocked a few pairs of his product.
he returned to the store a few days later to find that not one pair had been sold.
he asked the store if he could give free jeans to the sales people and have them wearing them when out on
the sales floor.
the store agreed and 2 days later, those jeans were sold out of the store.

which brings me back to my original thought of you marketing your brand by yourself, building it up and then once it's in a few doors, having a rep take on the line.
hope i've helped.
This was very helpful. Thank you for taking the time to provide this information.
Maryanne ~
Thank you, so much... very helpful :)
~ Kim
That was so nice & informative.

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